There are a number of ways to create a product video from product demonstrations, slick product shots and even integrating motion graphics and animation to break down he features or technical specs as viewers watch.
We have worked on a number of product videos with different objectives. Some brands want to show off how good a product looks, and show people using it in situ, promoting the lifestyle associated with the product.
Another approach is to show case more specific information about the product and promote why it is technically superior to its competitors.
Whatever avenue you chose to take when promoting your new product the team at Milk not only excel at making the product looking good, but working with you to really identify what will appeal to the audience, and the best way to communicate to your demographic.
We start with the message. The script or narrative. What makes you and your product stand out? We make sure that it is not only clear and concise, but that it grabs people’s attention. We excel at efficiently communicating your message through film and leave people wanting more.
We then take care of all elements of pre-production including casting, location scouting, wardrobe, props, contracts and all other creative and logistical administration that comes along with creating a product launch video. Giving you sign off at every step, making sure the actors and aesthetics match your vision, and best represent your style.
Then we get to the fun part – the shoot! We have experienced directors fresh off the sets of highly successful shows and the very best camera crew ensuring everything is captured to the highest standard.
Once the shoot is wrapped, we then handover to our expert editors and animators to bring it all together. Giving you sign off along the way until we are ready for the final delivery.
We have green screen facilities, macro lenses and slow-motion cameras and a range of other techniques that makes options incredibly versatile when promoting your product.
Why not give us a call and tell us about your product, and together we can come up with a plan on how best to promote it.Get a quote
Download our brochure to see our corporate video production package prices and details about the services included to understand which package might be best suited to you.